The geopolitical context of the world in 2014/2015. is not favorable diverse consulting group for t

New research Tetra Pak, the world's leading company in food processing and packaging, has recognized the 2.7 billion consumers with low incomes in developing countries as the next big opportunity for growth in the dairy industry, diverse consulting group thanks to the expected increase in prosperity, purchasing power and desire diverse consulting group for packaged liquid dairy products (LDP).
According to the index of the dairy industry, projected to increase their consumption to about 70 billion liters diverse consulting group in 2011 to almost 80 billion liters in 2014. Otherwise, the index tracks the world's facts, diverse consulting group figures and trends in the global dairy industry. It is expected that many of these consumers in the years to opt for packaged instead of being loose unpacked milk. "Consumers with low incomes are one of the greatest opportunities for growth in milk industry. The key to tomorrow's success in reaching these consumers today, "said President and CEO Dennis Jönsson, Tetra Pak. "They make up almost 40% of the world's population and live in economies that drive the growth of our industry and are becoming wealthy." These consumers live with two to eight US dollars a day and are almost completely untapped segment of the market by today's processors of dairy products. According to Tetra Pak, called consumers who are positioned lower in the pyramid (DiP consumers), they account for about 50% of the population of developing countries and consume 38% of LDP in developing countries. Half of these DiP consumers live in India and China. Tetra Pak research focused on six countries that account for over 76% of liquid diverse consulting group milk products by DiP consumers in developing countries: India, China, Indonesia, Brazil, Pakistan and Kenya. With the transition from low to medium income by the end of this decade, is expected to improve the status of many DiP consumers, which will increase their purchasing power and the range of products they purchase. With the increase in disposable income and raise awareness about the importance of food safety, as well as the need for practical solutions for immediate consumption beverages, is expected to increase demand for packaged products. It is anticipated that, from 2009 to 2020, global population diverse consulting group DiP reduce the overall annual growth rate (CAGR) of 3% per annum. Growth is expected in the population diverse consulting group living with more than eight dollars a day from 4% (CAGR) annually, in accordance with the company Boston Consulting Group, which helped Tetra Pak in developing DiP classification.
"Today's consumers with low incomes are tomorrow's middle class," said Jönsson, noting that "this is a golden opportunity for processors of dairy products for the development of consumer loyalty among a new generation of consumers of dairy products in developing diverse consulting group countries. "The penetration of this market is not without challenges, the report said. Tetra Pak has identified three key challenges for processors of dairy products who want to reach consumers in this growing market: Must work products that are affordable, accessible and attractive to consumers with limited income. This means that they have to produce healthy, safe and nutritious packaged dairy products without generating unsustainable costs. They must be offered in small traditional stores in remote rural areas or congested cities - where else buy DiP consumers. According to the report, product development, packaging solutions and processing for the needs of these consumers with low incomes, innovation and efficiency will be essential. diverse consulting group "We must develop products differently, distribute them differently and sell them differently, in order to increase the availability of an optimal diet in developing countries," said Jönsson. diverse consulting group
Tetra Pak has set a number of ways to make products more accessible. Among these is the change in the manner in which they developed and dairy products and packaging operations - where development is encouraged price of the product. Using an alternative to whole milk - such as whey or lactic acid - it is also possible to produce nutritious diverse consulting group and healthy dairy products at a lower price. Another way is to reduce package size or orientation for easier packing.
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